Posts Tagged ‘promotion’

Ernie Johnson’s masterpiece — The BOOKHOUSE

July 24, 2009

Ernie Johnson’s masterpiece — The BOOKHOUSE
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I say ‘masterpiece’, because I consider the BOOKHOUSE to be a true work of art — creative, tasteful and incredibly well put together. Ernie is a craftsman of the Internet. But not only that but a philanthropist to authors looking to showcase their books.

Being a clumsy, computer illiterate, I admire anyone with skills and knowledge of computer language. Unfortunately, many web sites employ so many gimics and bizarre flashing items in clashing colours, that they are a ‘turn off’ as far as I am concerned. Just because things are available does not mean that all of them have to be employed — to the detriment of the essential contents.

A visit to the BOOKHOUSE is like entering a well-ordered bookstore or library where the genre you are seeking is there ready and waiting, clearly ordered. Here – at the click of the mouse – we see the latest books by new authors. All of them potential best sellers. Book covers, reviews or synopsis reveal each books contents, plus where they can be purchased. You can even have a chat with one of the authors on certain days.

Take a look at the BOOKHOUSE

And my page there.

Maybe you should be there too?

What a Difference Promotion Can Make!

February 20, 2009

Today I had my book Awakening Love (Stonehedge Publishing Ebook version) showcased at http://authorsandtheirbooks.blogspot.com by author Ernie Johnson.
There is a picture of the book cover and another of the author, plus a good snappy synopsis and one of the places to buy. 
The synopsis reveals why the locket on the cover picture is highly relevant. 
Visit http://www.ernierjohnson.net to find out more about this remarkable Ernie Johnson with his vast range of activities.

Not only that, but When Angels Lie (AG Press) is featured on http://bookeventcenter.ning.com. Carol, Author 101, is another remarkable author. She has showcased a great assortment of books by lesser known authors which are available on Amazon. It is worth taking a look. if you are an author in need of a good bit of publicity how about joining us?

Here is the synopsis for Awakening Love:
A tale of love, lust and passionate desire, authentically set in late 1940’s class-conscious Britain. Innocent, naive teenager, June Armstrong is determined to rise above her working class roots and succeed as a top dress designer. Her sexuality is dramatically awakened by war hero, and socially advantaged, Major Arthur Rogers (retired), twenty years her senior. The relationship, sealed by a gift of a locket containing a diamond for an engagement ring, is to be kept secret until June is eighteen. Various events, involving his family, job prospects and unforeseen factors to do with affairs of the heart, prove to be a challenge to their relationship.
Arthur’s ‘ladies man’ brother, Charles, is also in love with June but ruins his chances when he sexually assaults her. June becomes the catalyst for his remarkable redemption. She finds herself falling in love with the “new Charlie” when Arthur is abroad on business. Out of love for his brother and June, Charles withdraws from the blossoming relationship and returns to the Royal Navy.
But first Charles helps June gain employment as a trainee designer. Her boss and mentor — dynamic, sexy entrepreneur, Robert Watson — realises June’s potential and sweeps her along on a tidal wave of ambition. He has plans for a totally new business and she is to be his lynch pin. June is mesmerised by both Watson’s charisma and his renowned erotic sexuality (which she inadvertently witnesses in the stock room). 
Robert Watson’s ability to draw out June’s creative genius eventually creates a bond, dangerous but thrilling, which he ruthlessly exploits — to the full!

Awakening Love is twice award winner!

How far do I want to go? Time is precious.

December 2, 2008

I’m talking to myself really as I have a decision to make. But I am sharing it with anyone interested in this publishing game. The policy for Waterstones handling books of self-publishers is now clear. I have all the information, instructions and application form. It is true they only buy books through Gardner’s. I’m told that it is because it is not viable dealing with thousands of accounts. Waterstones do not have a central depot of stock and all managers order from Gardner’s what they think they can sell. So even if the manager would like to sell my (or your) book he can only order it through Gardner’s. Gardners will only stock a book if there is an on-going demand for it, otherwise they order from the publisher just the books requested. But for Waterstone’s to deal with self-publishers (like my Magpies Nest Publishing) it is necessary to apply for a Waterstone’s Trading Agreement with Gardner’s Books Ltd. You can get this from: Peter North Independent Publisher Co-Ordinator Waterstone’s, Capital Court, Capital Interchange Way, Brentford, Middlesex. TW8 0EX. Tel. 0208 9964388

You would think that local stores would have discretion about buying from local authors (as Ottakar’s did) but no, if the local store wanted a book or books, they would have to go through Gardners, I would get an order come to dispatch requested books to Gardner’s at East Sussex and they would send it to the store (likely with other books).

So I have this form and am wondering whether to fill it in or not! If accepted, I would get sent a list of all their stores so I could contact each individual manager/buyer. Maybe I could persuade one or two to try out a book or two and perhaps a book signing? But there is also a returns policy to consider and huge discounts as well as all the packing and posting, account keeping etc etc. should I be successful. If enough books were to be ordered then maybe Gardner’s would buy in bulk for stock. In which case I could get my books printed cheaper and maybe not lose out!

 Amazon and most booksellers automatically advertise a book that comes up on the Nielson list. And I do get a few orders from Gardner’s but I don’t know where the books go to from there. So I am looking at this form. Do I really want the bother? The local bookshop rang yesterday and asked for two more copies of Northern Lights. A customer had just bought the last one but wanted two more. Maybe better to relish being a little fish swimming around in my own little pond? Mmm… a lot to consider for an old biddie of a writer!

WELL it is now some time later and I decided to go ahead. But, unlike some keen types, I did not ring the managers of the stores. I found a web site with their Emails and used that method. The next day I received a couple of orders for each book I mentioned. Would I have done better by ringing? I do not have a gift for ‘selling’ so maybe not, and it would have cost quite a bit. Just might have a stab at it when I have nothing urgent to do. Or if I get a few more awards for Awakening Love or one of the others.

Chester at night

November 18, 2008

 

Christmas lights in Chester

Christmas lights in Chester

Not a good photograph but it gives an idea of the Christmas lights in the shopping areas of Chester.

It is rather lovely that at a rather dull and wet time of the year we have the brightness of special lighting to cheer us. Something that is free to look at even if shopping may reduce the contents of one’s purse.

We were in Chester partly to go to our friend Geoff Nelder’s book signing at Borders, Cheshire Oaks. What a huge bookstore! I strongly suspect that most book sales are of those piled up on the tables where their covers are clearly visible and you can’t help but notice them as you walk around the shop. Do I sound envious? You bet!

There are so many unsung authors, but that is inevitable in a world of big business and cheap books – so unlike the days when prices for books were fixed by the publisher. Do we read more now that books are cheaper? I guess with the growth of so many other diversions — TV, videos, games etc etc that is not an easy question to answer. Surveys may be done on book sales and reading habits but they do not tell us a whole storyl. What does speak volumes is the closing of independent book shops. We are almost directed by the big boys, celebrities and promotional techniques, as to what we buy — actually reading the books is another matter.

 

Chatting with Geoff at Borders

Chatting with Geoff at Borders

What’s novel about a novel?

February 28, 2008

Apparently, according to the book buying public, very little!  Since I am doing second editions of Blazing Embers and When Angels Lie, wanting to shift the first editions, I took samples down to a market stall this morning.  The stall-holder simply said he would not be able to sell them. “They only buy novels.”  “These are novels,” I told him, “and they have good reviews. Second editions are being printed shortly. You can have them very cheap and they are signed.”   “I couldn’t sell them. They only want Cookson and all the popular ones like you see here.”   A glance at the many book covers told me that they were all second-hand ‘bargain basement’ soft-covers of the ones often sold NEW for 3 for a fiver!  I have an idea the customers take back ones they have read and get another for a smallish charge.  Hence, his stock is constantly replenished and he has no books to buy.  So I took my books over to the Oxfam shop where they have an excellent well laid-out book section — the whole of the ground floor. They usually sell them pretty quick there. I was pleased to see they only had one book left of the four I took on Saturday. So I went home smiling! I guess at that place my books are novel compared with the mass-market paperbacks!